Here to share knowledge.

Hi welcome to my new website.

The purpose is to share my knowledge of the lighting industry and my views. Everything here is my personal view.

In the interest of helping those coming into the industry and those just interested in a somewhat insider view I am here to help, educate and entertain.

Tim

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Finding the Right Agency Partner

You are launching a new lighting brand and you need to build your sales network. What agency is the right fit? There are a number of...

AI vs Human

Over the last year I have experimented with AI for Social Media post and interaction. I even used it to build my new website. I have run...

Where are sales opportunities in the process?

There are a number of opportunities for a lighting sales person to engage in the design, specification and sales buying process. First-...

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Here to share knowledge.

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